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  • How to Successfully Scale Your Cannabis Business

    What constrains you from scaling? It works to grow your cannabis business by working longer harder, it does, but it creates a capsule, a ceiling on that growth. A company can grow maybe 1x, 2x, maybe even 3x by working nights and weekends, but I can’t go to 5x or 10x. There just aren’t enough Read more

  • CELESTE MIRANDA AND THE CANNABIS MARKETING LAB

    By Maryann Lavelle Celeste Miranda is no newcomer to the marketing industry. About 12 years ago she founded a traditional marketing company, Miranda Marketing Lab, in San Luis Obispo, California. When a grow light company sought her out about five years ago to handle their marketing, she produced a very successful campaign for them. Obviously, Read more