The cannabis industry has always been interesting, but now, the CBD niche is shaping up to be even more intriguing. It wasn’t that long ago that MJ Biz was the only expo to attend. Now, there are so many you can… Read more
Sending email is free, creating a Facebook page is free, Twitter outreach is free, cold-calling is free, publicity is free, referrals are free, and advertising costs money. So why is it that even with all of these… Read more
Culture eats strategy for breakfast. It doesn’t matter how great your plans to introduce a new cannabis or CBD product to the market are if your culture weakens execution. Culture is how things get done around… Read more
Culture eats strategy for breakfast. It doesn’t matter how great your plans to introduce a new cannabis or CBD product to the market are if your culture weakens execution. Culture is how things get done around… Read more
Too many cannabis businesses silo their marketing efforts. They have plans for SEO and/or email marketing or social media, but rarely connect them all. Your marketing should not be in silos. You need a holistic, integrated… Read more
