- December 17, 2018
- in blog
- by Celeste Miranda
- 917
- 1
Too many cannabis businesses silo their marketing efforts. They have plans for SEO and/or email marketing or social media, but rarely connect them all. Your marketing should not be in silos. You need a holistic, integrated marketing plan that includes several components. The point of marketing is to: build brand awareness explain & inform attract Read more
When was the last time you thought about your competitors? When you enter the keywords ‘competitor research’ into Google — you’ll be bombarded with SWOT analysis templates, feature grid matrixes, and other genuinely unhelpful methods. Think about the SWOT analysis: how can you tell what the true weaknesses are that your competitors face?… Read more
As the fourth most visited website in the U.S. with over 138,000 active communities, business owners and marketers are persistent on trying to reach Reddit users. But this platform has a reputation for being a tough site to market on… and what about cannabis and CBD related stuff? Let’s find out. 1. Feed the Community Read more
Let’s face it, as much as we all wish it was so, starting out really isn’t as easy as becoming an overnight sensation, especially with such a new industry. That simply doesn’t happen. When it comes to getting your name out there, startup marketing is a huge deal. But what can you do when you Read more