- March 11, 2019
- by Celeste Miranda
Going Big and Being Loyal: A Look at Cannabis and CBD Events
The cannabis industry has always been interesting, but now, the CBD niche is shaping up to be even more intriguing. It wasn’t that long ago that MJ Biz was the only expo to attend. Now, there are so many you can… Read more
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5 Reasons Why CBD Companies Must Advertise
- March 10, 2019
- by admin
Sending email is free, creating a Facebook page is free, Twitter outreach is free, cold-calling is free, publicity is free, referrals are free, and advertising costs money. So why is it that even with all of these… Read more
- 268
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How to Build a Culture Within Your Cannabis, Hemp or CBD Business
- February 20, 2019
- by Celeste Miranda
Culture eats strategy for breakfast. It doesn’t matter how great your plans to introduce a new cannabis or CBD product to the market are if your culture weakens execution. Culture is how things get done around… Read more
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How to Build a Culture Within Your Cannabis, Hemp or CBD Business
- January 14, 2019
- by admin
Culture eats strategy for breakfast. It doesn’t matter how great your plans to introduce a new cannabis or CBD product to the market are if your culture weakens execution. Culture is how things get done around… Read more
- 232
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2019 Marketing
- December 17, 2018
- by Celeste Miranda
Too many cannabis businesses silo their marketing efforts. They have plans for SEO and/or email marketing or social media, but rarely connect them all. Your marketing should not be in silos. You need a holistic, integrated… Read more
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How to Conduct Competitor Research that’s Actually Useful in the Cannabis Industry
- November 24, 2018
- by Celeste Miranda
When was the last time you thought about your competitors? When you enter the keywords ‘competitor research’ into Google — you’ll be bombarded with SWOT analysis templates, feature grid matrixes, and other… Read more
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LATEST POSTS
- 5 Reasons Why CBD Companies Must Advertise
- March 10, 2019
How to Build a Culture Within Your Cannabis, Hemp or CBD Business- February 20, 2019