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Program Direction for Ark-La-Tex Cannabis Business Expo a Huge Success

Prominent entrepreneur and activist brings experts in tech, business and science to present at Arkansas’ Largest Tradeshow

PISMO BEACH, CA and LITTLE ROCK, AR. – DECEMBER 15, 2017 –  Attendees of the December 2017 Ark-La-Tex Cannabis Business Expo in Little Rock were treated to an extensive schedule of speakers and panel discussions, curated by Program Director Celeste Miranda. As CEO of The Cannabis Marketing Lab and a notable cannabis industry activist, Celeste Miranda has an unparalleled knowledge of the industry that informed her guest selections for the event.

“The key was getting a good mix of speakers from all corners of the industry,” Celeste Miranda stated. “On one hand, you have amazing things happening on the science side of things, as we are seeing constant innovation in cannabis analysis and extraction. But we also want to feature leaders on the business side of things that can offer actionable insight for entrepreneurs and startups hoping to break into the industry, as well as activists, accessory producers and more.”

The Ark-La-Tex Expo featured appearances from nearly 50 cannabis industry leaders and professionals over two days, with a pair of rooms simultaneously holding presentations, seminars and/or panel discussions throughout. Topics included advancements in cannabis research, branding for producers of topicals and edibles, compliance with state regulations and deep dives into the biology of the cannabis plant.

The event’s keynote speakers were John MacKay, a Ph.D. and scientific expert in cannabis extraction; and Robert Cormier, who spent more than 20 years in federal law enforcement as a Criminal Investigator and Border Patrol Agent. There were also several Arkansas-specific presentations offering advice to cannabis entrepreneurs (the state has just gone legal), including Trinity Herbal Compliance CEO Rhonda Beck.

“It was a great honor to curate the speaker tracks for Ark-La-Tex,” Celeste Miranda commented. “There are so many great people in our industry, and these events are a great opportunity to strengthen our community and share our experiences. I thank Eric Norton and the rest of the team at Imperious Expo for putting on another great event.”


For more information on The Cannabis Marketing Lab or Celeste Miranda visit thecannabismarketinglab.com or celestemiranda.com.


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